THE RUPEE
TRAIN
Source: ZERO; Destination: BILLIONS
The question arises why management
students should read an article about Indian Railways. What’s so good in
reading about it and most important, reading about a man who has ruled and
ruined Bihar, a individual involved in the Fodder scam and a politician
facing a lot of corruption charges. This article comprises of that particular
answer as what were the reasons that his tenure as Indian Railway Minister made
people to rethink about him from a Village Bumpkin, an ILL-Literate Politician
to one of the best Railway Minister India will ever have. Yes I am talking
about none other than Mr. Lalu Prasad Yadav and his iconic turnaround of Indian
Railways from bankruptcy to profit making billion dollar industry.
“Today Indian Railway is on the verge of a financial crisis... To put it bluntly, the ‘business as usual low growth’ will rapidly drive IR to fatal bankruptcy, and in sixteen years Government of India will be saddled with an additional financial liability of over Rs 61,000 crores… On a pure operating level, IR is in a terminal debt trap.”
So how can a man change the finances and deliver a cash surplus. As a management student I dig up deep in order to know what iconic reforms Mr. Lalu made to achieve this feat. Lalu had to take a strong makeover decision for the IR. It was a people’s wagon and he had to make sure whatever the decisions are it should not create ripples in people’s mind or feelings which is, “no hike in passenger fares, no retrenchment or privatization.” The reformers realized that every decision had to meet the market and societal value tests. Cost-cutting was no option. Jack Welsh’s philosophy – fix, sell or close down – might work in GE but not in a politically-sensitive department employing 1.4 million people. Most items of cost whether salaries or the price of diesel were beyond the control of the Railways.
The
operationalisation of the various strategies over the past two years depended
significantly on the leadership style of Mr. Lalu Prasad. It was a common sense
based approach, showing an astute understanding of the market reality, the
asset base of the IR and the expertise and capability of the IR’s management
and systems.
Some of the key
strategies the Indian Railways adopted were:
·
Downsizing: The number of employees, which peaked
at 1.652 million in 1991, was brought down progressively to 1.472 million by
2003, and to 1.412 million by 2006. One of the elements of retrenchment
strategy is to trim off excess staff. The approach that the IR adopted was not
to fill in vacancies created due to retirement or other reasons.
·
Outsourcing: Besides the catering and parcel
service activity, the IR also outsourced advertising activity. In the other
business areas of parcel, catering and advertising, the strategy of outsourcing
through public private partnership and wholesaling rather than retailing was
adopted.
·
Product
Innovation: The IR introduced
double stack container trains on some diesel routes. These containers increased
the carrying capacity of each train to 2,500 tonnes against 1,500 tonnes, and
also reduced line capacity constraint by nearly half and ‘led to saving of
about seven percent on capital cost and 25 percent in operating expense.
·
Rise
in demand: The rise in freight
revenue - the main plank of the IR turnaround. IR raised the freight on iron
ore by 17%.
·
Operational
Cost: Part of this success is operational. The
78.7% operating ratio (the ratio of expenses over revenues) is the lowest that
the Railways has ever seen. According to Lalu, it was also among the worlds
lowest.
Apart from that there were many other factors
like increased bogies in popular routes thus increasing passengers, weight
capacity of individual bogies were increased so that it can carry more
passengers.
So when Mr. Lalu
announced in Parliament in his budget that "We have made a record profit
of Rs 20,000 crore," although this feat didn’t silence an Opposition that
had decided to let the Bofors gun drown his Budget. This figure was absolutely
stupendous creating ripples of shock not only in his own Ministry but also
among the other private companies in other sectors.
A surplus before dividends
of Rs 20,000 crore made Indian Railways the country's biggest profit-making
entity. To put it in perspective, the Railways' profits were 25% more than the
Rs 16,000 crore, the trailing 12-month profits of ONGC and almost double of
Reliance Industries' Rs 10,557 crore.
The Indian Railways, the organization
in question, has managed to prove its detractors wrong. Indian Railways outdid
every entity in the country at that time. This turnaround from bankruptcy to a
billion dollar entity has turned economists go gaga and has now become a case
study at the prestigious Indian Institute of Management (IIM), Ahmedabad. Since
then, Mr. Lalu Prasad Yadav has been addressing students of Universities like
Wharton and Harvard Business School in the US, telling them how he scripted the
success story of the country's loss-making Railways.
ROHIT RAINA
No comments:
Post a Comment